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PFI Newsletter: November 2002
Take A Closer Look At
The NEW 2003 Deluxe Award Point Catalog
The new 2003 Deluxe
Catalog is just off the presses and ready for use in your next
incentive program. The 2003 edition has been expanded by more than 20%
and now features 1,378 selections—240 more items than last year.
This year, nearly 75% of
all selections are under $500. Plus, the number of selections under
$50 has increased by over 45%. In addition, the new catalog features
an even larger collection of brand name manufacturers.
(Refer to the May 2002 newsletter for an article featuring the value
of brand name merchandise. You can find this online at
www.pfi-awards.com.)
Twenty-four new brand names have been added this year. Here is just a
partial list:
Black & Decker
Crabtree & Evelyn
Evenflo
Godiva
Goebel (Hummel)
Helen of Troy
KitchenAid Cookware
Noritake
Pulaski Furniture
Polaris
Troy-bilt
Tommy Hilfiger
The Deluxe Catalog is a
point-based awards catalog with selections organized in merchandise
categories rather than plateau price levels. The following is a
percentage breakdown of deluxe catalog selections by value:
|
Dollar Range |
No. of Items |
Percent/Total |
Cumulative
Total |
|
Up to
$49.99 |
120 |
9% |
9% |
|
$50.99
– 99.99 |
246 |
18% |
27% |
|
$100.00
– 199.99 |
270 |
20% |
7% |
|
$200.00
– 499.99 |
364 |
26% |
73% |
|
$500.00
– 999.99 |
209 |
15% |
88% |
|
$1,000
– over |
169 |
12% |
100% |
Total Items 1378
Expiration Date 12/31/03 (Redemption through
3/31/04)
A Case For Incentives
The incentive industry is
being challenged and is also challenging itself to provide valid
statistical data that incentive programs work. Fortunately for us all,
our industry’s efforts to prove that incentives work is yielding
significant and useful data.
The Incentive Federation
is conducting the most extensive research. They have conducted a
series of studies over the last five years on all aspects of the use
of incentives.
Results from their ongoing study can be seen at:
www.incentivecentral.org
In addition to the
Incentive Federation, two recent studies have further shown that
incentives provide businesses with a valuable tool for achieving their
corporate goal.
One of these studies was
conducted through a joint effort of Carlson Marketing Group and the
Gallup Organization. This was a research study directed at 2,000
full-time employees and focused on their opinions regarding the use of
recognition awards. The other important study was sponsored by the
International Society for Performance Improvement with a grant by SITE
(Society of Incentive Travel Executives). This study looked at the
overall effectiveness of incentives. Here are some of the most
relevant results from both of these recent incentive industry research
efforts.
The Value of Recognition
Award Programs
SITE-Sponsored Study on
the Effectiveness of Incentives
Other important research
findings include:
Safety Incentive
Program Update: Has OSHA really banned Safety Programs?
We all know safety
incentive programs are widely used. Over the last several years
however, they have come under OSHA’s scrutiny and have been criticized
by safety management professionals who claim that there is no place
for incentives in a company’s overall effort to promote a safe,
accident-free work environment.
The question that gets
most frequently asked, however is whether OSHA has banned Safety
Incentive Programs. Basically, NO. OSHA has investigated safety
incentives to determine if there is validity to charges that they
cause injury hiding. The answer is that at times they can, but OSHA
has provided guidelines on how best to use incentives to eliminate
this problem.
Actually, OSHA's
guidelines and recommendations for safety incentive programs at its
Voluntary Protection Programs (VPP) sites emphasize the value of
psychological rewards over large monetary ones. According to the
guidelines, programs which recognize employee involvement in
safety-related activities and reward safe behaviors are more
acceptable to the agency than those that are based upon reducing
injuries and accidents.
What About Injury
Hiding?
Since so much of the
criticism about safety incentives revolves around the issue of
non-reporting of accidents and injury hiding, the question is what
safety incentive practices might foster an environment where injury
hiding may become a problem. Here are several of the most frequently
cited causes:
-
Use of Big Ticket
Prizes (new pickup trucks, $1000 cash per person, etc.)
-
Relying totally on
group performance as the sole method of awarding a gift (while
ignoring proactive individual achievements). This sets up an "all or
nothing" mentality where one person’s injury impacts an entire
shift, workgroup or plant.
-
Awarding 100% of all
safety incentives based exclusively on an accident or injury-free
time frame.
The best and most
successful safety incentive programs are ones that incorporate a
combination of individual awards based on accident/injury-free time
frames and discretionary awards for recognizing safe work practices,
participation in safety meeting/seminars and reviewing and
understanding safety program guidelines and procedures. For more
information on developing safety incentive programs, go online to
www.pfi-awards.com and
click on PFI-News.
The September issue
features an article on how to prospect for safety programs and the May
2002 issue features an article detailing Safety Program Success
Factors.
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